Shanghai La Chapelle Fashion Co., Ltd. originally had two main distribution methods: 1. Planned distribution. Scheduling and arrangement by the logistics department, including centralized management of orders, scheduling deliveries, and final pick-up required 7 business days to complete. 2. Express distribution to meet customer demands. Express delivery chosen at store staff’s discretion, wherein costs were covered by end-of-month reimbursements from the company. Of these two distribution methods, planned distribution was slow, had long in-transit inventory periods, and wasted large amounts of time resulting in reduced sales. Meanwhile, the express distribution method lacked unified management and required hand-written orders by the stores to manually record the express number information. The finance department also had to expend massive amounts of time and energy handling the end-of-month reimbursement process.

After the implementation of oSuper, stores can make orders at any time and enjoy same-day pick-ups and next-day deliveries. This significantly reduces the in-transit time of goods, improves cargo circulation, and increases sales opportunities. Moreover, oSuper provides a universal end-of-month clearing function, thereby avoiding monthly store reimbursements and improving management efficiency.